# GTA 6 sales and pre-orders: $1 billion, record stores and Take-Two's forecast

Source: https://gta.kuber.studio/release/gta-6-sales-and-pre-orders
Status: mixed
Updated: 2026-11-15

> GTA 6 is the most pre-ordered game ever on PS Store and Microsoft Store. Sensor Tower estimates $1B and 10M+ pre-orders. Take-Two's guidance and analyst forecasts.

**Quick answer:** Sony and Microsoft both say GTA 6 is the **most pre-ordered game in their stores' history**. Sensor Tower estimates about **$1.0B and 10.31M** pre-orders as of Nov 11, rising to **12M+ by Nov 13** per CNBC. Take-Two gives no unit count but guides **$3.35–3.5B** in net bookings for the launch quarter.

| Key fact | |
| --- | --- |
| PS Store | Most pre-ordered game ever (Sony) |
| Microsoft Store | Most pre-ordered title ever (Microsoft) |
| Sensor Tower, Nov 11 | ~$1.0B, ~10.31M units |
| Sensor Tower, Nov 13 | 12M+ (via CNBC) |
| Take-Two Dec-qtr guide | $3.35-3.5B net bookings |
| FY27 guide | $8.0-8.2B net bookings |

GTA 6 is **the most pre-ordered game in the history of both console stores**. Sony called it "the most pre-ordered game in the history of PlayStation Store", and Microsoft said it is "the most pre-ordered title of all time on the Microsoft Store". <span class="tag-confirmed">confirmed</span> (Nov 11, as reported by GamesRadar+ and PC Gamer)

**Take-Two has not published a pre-order count.** The numbers you see in headlines are third-party estimates, mostly from Sensor Tower. Here is which ones hold up.

## How many pre-orders does GTA 6 have?

Sensor Tower's estimates have climbed through November. Its methodology is unpublished, so all of these are <span class="tag-reported">reported</span> estimates.

| As of | Estimate | Reported by |
| --- | --- | --- |
| ~Nov 3 | ~$750M; ~7.7M copies in early November | Tech Times (Nov 9) |
| Nov 11 | **~$1.0B, ~10.31M units**, net of returns | TweakTown, Forbes |
| Through Nov 13 | **12M+ pre-orders** | CNBC (Nov 14) |

The Nov 11 platform split: **PlayStation about 75%** (7.73M units, ~$751M) and **Xbox about 2.58M units** (~$250M). Sensor Tower also estimates that **89% of pre-orders are the Ultimate Edition**. <span class="tag-reported">reported</span>

### The "$1.18B from 12M" figure

A search snippet attributed **$1.18B from 12M units** to Sensor Tower. We could not verify the dollar figure, and another blog cites $1.09B. CNBC, in an article we were able to read, does report Sensor Tower's **12M+ through Nov 13**. So: the 12M unit count is credible as of Nov 13; the $1.18B revenue figure is not confirmed. <span class="tag-rumour">rumour</span> (the $1.18B)

## What has Take-Two said?

No unit numbers, but plenty of superlatives and some hard financial guidance. <span class="tag-confirmed">confirmed</span>

- **Zelnick, Nov 9:** "The launch of Grand Theft Auto VI is ten days away and, with pre-orders continuing to reach unprecedented levels, we expect to deliver an historic year."
- **On the call:** pre-orders are tracking "far in excess" of initial expectations, but Take-Two declined to raise guidance or give FY28 guidance before launch. Zelnick: "we still aren't ready to declare victory."
- **CFO Lainie Goldstein:** "the level of pre-orders generated is extraordinary."
- **Zelnick to CNBC, Nov 14:** "our expectations were high and they are being vastly exceeded so far."

### Take-Two's numbers

| Period | Figure |
| --- | --- |
| Q2 FY27 (Jul–Sep 2026) net bookings | $1.60B, down 18%, below its own $1.62–1.67B guide |
| Q2 FY27 net loss | $54.0M ($0.29/share) |
| **Q3 FY27 guide (Oct–Dec, the launch quarter)** | **$3.35–3.5B** net bookings, vs ~$1.9B a year earlier |
| FY27 net bookings guide | $8.0–8.2B, reiterated |
| Marketing spend | Up 21% year on year, mostly in the December quarter |

Shares rose about 8% after the Nov 9 report. <span class="tag-reported">reported</span> More in [[news/2026-11-09-take-two-q2-earnings-gta-6|our Q2 earnings write-up]].

## How many copies will GTA 6 sell?

Analyst forecasts, all <span class="tag-reported">reported</span>:

| Analyst | Forecast |
| --- | --- |
| Wedbush | FY27 net bookings $8.605B, implying ~40M GTA VI units |
| Morgan Stanley | ~40M units by March 2027 |
| Wolfe Research | 31–35M units |
| Piper Sandler | 35M units by April 2027 |
| Bank of America | 45M in the first year |
| DFC Intelligence | 40M in year one (~$3.2B); 100M by year five |
| Morningstar | 60–70M in FY27 |
| Konvoy (outlier) | 85M units and $7.6B in 60 days |

- **First week:** Newzoo forecasts $3.25–5.2B in global revenue.
- **Day one:** projections range from 15M to 46M units. Niko Partners expects over $1.2B in first-day sell-through.
- **The benchmark:** GTA V sold **11.21M copies in its first 24 hours** in 2013.

GTA V, still selling, passed **235M units** as of Sept 30, 2026 per GamesBeat. <span class="tag-reported">reported</span>

## Is Take-Two stock a buy because of GTA 6?

We do not give investment advice. For balance: The Motley Fool argues the stock already prices in the launch at **5.7 times sales**. <span class="tag-reported">reported</span> (opinion) Forbes notes that rising console prices, driven by AI-related memory costs, may blunt any GTA hardware bump. <span class="tag-reported">reported</span>

## What did GTA 6 cost to make?

Rockstar has not said. Jennifer Kolbe denied that the budget exceeded $1.5B, without giving a figure; Roth's Eric Handler estimates more than $1B. See [[leaks/gta-6-budget-rumours|budget rumours]] and the [[timeline/gta-6-development-history|development history]].

## What we're watching

- **Launch-day sales.** The first real numbers should come after Nov 19, likely from Rockstar or Take-Two.
- Take-Two's next earnings report, covering the launch quarter.

Back to the [[release/index|release hub]], or check [[release/gta-6-price-and-editions|what it costs]].

## FAQ

**How many pre-orders does GTA 6 have?**

Take-Two has not given a number. Sensor Tower estimated about 10.31M units and $1.0B as of Nov 11, and CNBC reported Sensor Tower's estimate as over 12M through Nov 13.

**Is GTA 6 the most pre-ordered game ever?**

On each store, yes: Sony calls it the most pre-ordered game in PlayStation Store history and Microsoft says the same for the Microsoft Store. A cross-platform all-time record is an estimate.

**How many copies will GTA 6 sell?**

Analyst forecasts for the first year range from about 31M to 45M units, with outliers higher. GTA V sold 11.21M copies in its first 24 hours in 2013.

**Has GTA 6 made $1 billion?**

In pre-orders, roughly, according to Sensor Tower's estimate of about $1.0B as of Nov 11. That is a third-party estimate, not a Take-Two figure.


## Sources

- [Take-Two Q2 FY27 earnings release (8-K)](https://www.sec.gov/Archives/edgar/data/0000946581/000162828026072175/ttwo2q27earningsrelease.htm) (Take-Two Interactive / SEC, Nov 9, 2026)
- [Take-Two Q4 FY26 earnings release (8-K)](https://www.sec.gov/Archives/edgar/data/0000946581/000162828026037260/ttwo4q26earningsrelease.htm) (Take-Two Interactive / SEC, May 21, 2026)
- [All the takeaways about GTA VI from the Take-Two earnings call](https://gamesbeat.com/all-the-takeaways-on-gta-from-the-take-two-earnings-call-strauss-zelnick/) (GamesBeat, Nov 9, 2026)
- [GTA 6 is officially the 'most pre-ordered game' in PlayStation and Xbox store history](https://www.gamesradar.com/games/grand-theft-auto/gta-6-is-officially-the-most-pre-ordered-game-in-playstation-and-xbox-store-history-sony-and-microsoft-confirm/) (GamesRadar+, Nov 2026)
- [GTA 6 pre-orders break $1 billion with 10 million sales, analyst firm estimates](https://www.tweaktown.com/news/114626/gta-6-pre-orders-break-dollars1-billion-with-10-million-sales-analyst-firm-estimates/index.html) (TweakTown)
- ['Grand Theft Auto VI' Reaches $1 Billion In Sales Ahead Of Release, Report Says](https://www.forbes.com/sites/antoniopequenoiv/2026/11/11/grand-theft-auto-vi-reaches-1-billion-in-sales-ahead-of-release-report-says/) (Forbes, Nov 11, 2026)
- [GTA 6 release: How the game could hit food delivery, tourism and PTO](https://www.cnbc.com/2026/11/14/gta-6-grand-theft-auto-launch.html) (CNBC, Nov 14, 2026)
- [GTA VI Pre-Orders Surpass $750 Million; Take-Two Reports Q2 Earnings Monday](https://www.techtimes.com/articles/330294/20261109/gta-vi-pre-orders-surpass-750-million-take-two-reports-q2-earnings-monday.htm) (Tech Times, Nov 9, 2026)
- [GTA 6 Could Sell 40 Million Copies](https://www.gamespot.com/articles/gta-5-could-make-3-billion-in-first-year-alone/1100-6528605/) (GameSpot)
- [GTA VI Is Days Away: Don't Expect GTA V-Style Returns From Take-Two Stock at 5.7 Times Sales](https://www.fool.com/investing/2026/11/11/gta-vi-days-away-don-t-expect-gta-v-style-returns-from-take-two-stock-at-5-7-times-sales/) (The Motley Fool, Nov 11, 2026)