# Is GTA 6 $100? The price rumour, graded

Source: https://gta.kuber.studio/leaks/gta-6-100-dollar-price-rumour
Status: debunked
Updated: 2026-11-15

> The $100 GTA 6 price rumour is debunked. Standard costs $79.99 in the US and the Ultimate Edition $99.99. Where the $100 claim came from and why it missed.

**Quick answer:** **Debunked.** GTA 6 costs **$79.99** (Standard) in the US. The **$99.99 Ultimate Edition** is the only version near $100. Full regional pricing is on the [[release/gta-6-price-and-editions|price and editions page]].

| Key fact | |
| --- | --- |
| Rumoured base price | $100 |
| Actual Standard | $79.99 (US) |
| Actual Ultimate | $99.99 (US) |
| Price confirmed | Jun 24, 2026 |
| Grade | Debunked |

No, GTA 6 is not $100. Rockstar priced the **Standard Edition at $79.99** and the **Ultimate Edition at $99.99** in the US on June 24, 2026, on PS5 and Xbox Series X|S. The rumour that the base game would cost $100 is <span class="tag-debunked">debunked</span>.

The rumour was not wildly off, though. It overshot the base game by $20 and landed almost exactly on the top edition.

## The claim

"GTA 6 will be the first $100 game." The idea was that Rockstar would break the $70 standard that most big console games settled on, and go all the way to $100 for the base game.

## Where did it come from?

Analysts, not leakers. Our research traces the $100 figure to industry analysts including Michael Pachter and Matthew Ball in 2024 and 2025. One widely shared [GamesRadar+ piece](https://www.gamesradar.com/games/grand-theft-auto/analyst-says-i-expect-a-usd100-price-point-for-gta-6-estimates-rockstars-development-cost-is-over-usd1-5-billion-and-predicts-it-will-earn-usd10-billion-lifetime-and-another-usd500-million-annually-from-gta-online) quoted an analyst saying "I expect a $100 price point", alongside a development cost estimate above $1.5 billion. That budget figure has its own page: [[leaks/gta-6-budget-rumours|GTA 6 budget rumours]].

The reasoning was simple: the biggest game ever, a reported huge budget, and a publisher that could charge more. No Rockstar or Take-Two source ever said $100.

Not every analyst went that high. A Bank of America analyst predicted $80, which turned out to be right. <span class="tag-reported">reported</span>

## Evidence against

- **Take-Two kept the price quiet for months.** In May 2026 Strauss Zelnick told Variety that no price was tied to the company's earnings guidance, per [Variety](https://variety.com/2026/gaming/news/gta-5-no-delay-price-marketing-summer-1236755303/).
- **The reveal, June 24, 2026.** Rockstar confirmed $79.99 Standard and $99.99 Ultimate, with the Vintage Vice City Pack as the pre-order bonus, [Forbes](https://www.forbes.com/sites/paultassi/2026/06/24/rockstar-reveals-gta-6s-price-is-80-confirms-preorder-time-bonuses/) reported. <span class="tag-confirmed">confirmed</span>
- **Microsoft's store agrees.** Xbox Wire lists the same $79.99 and $99.99 prices on Nov 10, 2026. <span class="tag-confirmed">confirmed</span>

## What does GTA 6 actually cost around the world?

PlayStation Store prices read on Oct 23, 2026, compiled by [Timesaver.gg](https://timesaver.gg/blog/gta-6-price-uk-europe-canada-australia). <span class="tag-reported">reported</span>

| Region | Standard | Ultimate |
| --- | --- | --- |
| US | $79.99 | $99.99 |
| UK | £69.99 | £89.99 |
| Eurozone | €79.99 | €99.99 |
| Canada | C$109.99 | C$139.99 |
| Australia | A$129.95 | A$159.95 |
| India | ₹5,999 | ₹7,499 |
| Japan | ¥9,800 | ¥12,280 |

Canada is the one place where a headline could fairly say "over $100": [CBC News](https://www.cbc.ca/news/entertainment/gta-6-pre-orders-digital-grand-theft-auto-9.7248519) ran it as a "$110 price tag". That is Canadian dollars, not a US price.

### What about the leaked €89.99 price?

A €89.99 European price circulated as a "leak". We could not find where it started, so it stays <span class="tag-rumour">rumour</span>. It conflicts with the €79.99 Standard price in store data, which suggests it was wrong or was an early placeholder.

## Our verdict

| Claim | Grade |
| --- | --- |
| Base game costs $100 (US) | <span class="tag-debunked">debunked</span> |
| A $100 edition exists | <span class="tag-confirmed">confirmed</span> (Ultimate, $99.99) |
| $80 base price (Bank of America) | <span class="tag-confirmed">confirmed</span> |
| €89.99 Standard in Europe | <span class="tag-rumour">rumour</span>, contradicted by store data |

## What would change this grade?

Nothing short of a price rise. Rockstar has not announced one, and the Standard price has been stable in every store from pre-orders on June 25 to launch week. If a post-launch increase happened, we would log it as a new item, not regrade this one.

## Is the Ultimate Edition worth $20 more?

That depends on how much you value the 16 bonus items, which unlock across the story's chapters, and the five businesses that open only with Ultimate. Standard owners can upgrade later for the price gap. Our [[guides/gta-6-which-edition-should-you-buy|which edition should you buy]] guide compares them, and the [[release/gta-6-pre-order-bonuses|pre-order bonuses page]] covers what you get by buying before Nov 20.

## Changelog

- **2026-11-15:** Page published. $100 base price graded debunked (confirmed $79.99, Jun 24, 2026). Back to the [[leaks/index|leaks ledger]] or the [[release/index|release hub]].

## FAQ

**Does GTA 6 cost $100?**

No. The Standard Edition is $79.99 in the US. The Ultimate Edition is $99.99, which is the only version that comes close to $100.

**Who said GTA 6 would cost $100?**

Industry analysts, including Michael Pachter and Matthew Ball, floated a $100 price point in 2024 and 2025. Rockstar never did.

**How much is GTA 6 in the UK and Europe?**

PlayStation Store listings show £69.99 and €79.99 for Standard, and £89.99 and €99.99 for Ultimate.

**Was the leaked €89.99 European price real?**

We could not verify where it came from, and store listings scraped in October 2026 show €79.99 for the Standard Edition.


## Sources

- [Grand Theft Auto VI](https://www.rockstargames.com/VI) (Rockstar Games, Nov 15, 2026)
- [Grand Theft Auto VI Comes to Xbox One and Xbox Series X|S Through Xbox Cloud Gaming on November 19](https://news.xbox.com/en-us/2026/11/10/grand-theft-auto-6-comes-to-xbox-cloud-gaming-november-19/) (Xbox Wire, Nov 10, 2026)
- [Analyst says 'I expect a $100 price point' for GTA 6](https://www.gamesradar.com/games/grand-theft-auto/analyst-says-i-expect-a-usd100-price-point-for-gta-6-estimates-rockstars-development-cost-is-over-usd1-5-billion-and-predicts-it-will-earn-usd10-billion-lifetime-and-another-usd500-million-annually-from-gta-online) (GamesRadar+, 2025)
- [Rockstar Confirms 'GTA 6' $80 Price, Preorder Time And Bonuses](https://www.forbes.com/sites/paultassi/2026/06/24/rockstar-reveals-gta-6s-price-is-80-confirms-preorder-time-bonuses/) (Forbes, Jun 24, 2026)
- ['GTA 6' Price Still Not Revealed, but Take-Two Chief Says Rockstar on Track to Begin Marketing This Summer](https://variety.com/2026/gaming/news/gta-5-no-delay-price-marketing-summer-1236755303/) (Variety, May 2026)
- [GTA 6 Price UK, Europe, Canada & Australia: £69.99, €79.99, C$109.99 (28 Stores)](https://timesaver.gg/blog/gta-6-price-uk-europe-canada-australia) (Timesaver.gg, Oct 22, 2026)
- [Grand Theft Auto 6 pre-orders open ahead of Nov. 19 launch, with a $110 price tag](https://www.cbc.ca/news/entertainment/gta-6-pre-orders-digital-grand-theft-auto-9.7248519) (CBC News, Jun 2026)